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Google takes the next step!

Google Apps for Your Domain is here.

Integrating Gmail, Google talk, Google calendar and Google page Creator, Google [NASDAQ:GOOG] has launched Google Apps for Your Domain, a service that lets an organization use these communication and collaboration tools with branding and customizations. And this is just the free version. I wonder what will be possible in the premium edition when it comes out by end of year.

Gmail already has the ability to customized and use it with your own domain - Be yourself. All you need to do is verify that email address for Google.
"@googlemail.com or @yourschool.edu or @yourcustomdomain.com. Now you can customise the 'From:' address on your outgoing messages to display another one of your addresses instead. Use any alias or email address that you own, but do all your sending from Google Mail."
This is good news for small companies, as now they can easily have their IT backbone with Google and atleast for the foreseeable future not pay a penny.

Its clearly a blow for companies which make money by selling enterprise solution like Microsoft [NASDAQ:MSFT], with their Microsft Outlook and Exchange Servers.

I think this is only the beginning. Just like it did with home users, Google is slowly building a base for itself among the 'small groups'. I see them bringing in tools like Google Spreadsheets and who knows Google word, to the small enterprise customers by integrating it to the existing suite.

The excitement never ends with Google...

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